Analyse TikTok campaign spend in your profit context.

• Campaign spend

  Available spend, impressions and clicks can be imported at campaign level from the TikTok Ads reporting API.

• Provider conversion metrics

  Available conversion metrics remain identifiable as provider-reported data.

• Connection status

  NorthProfit shows the selected advertiser, sync progress, last update and provider errors.

• Channel comparison

  TikTok spend can be compared with store revenue and profit for the same reporting period.

1. 01

   Connect TikTok Ads

   Sign in through TikTok OAuth and approve the displayed advertising permissions.

2. 02

   Select an advertiser

   Choose the advertiser account that belongs to this store.

3. 03

   Import and monitor

   Import the available period and monitor progress, last update and provider errors in NorthProfit.

Timing depends on data volume and provider

• 01

  Profit-aware channel view

  Review TikTok spend next to store margin instead of relying only on provider-reported revenue.

• 02

  Fair channel comparison

  Compare TikTok, Meta and Google spend against the same store-profit basis.

• 03

  Clear granularity

  Campaign-level reporting stays clearly labelled and is not presented at a finer reporting level.